SEO Specialist
Responsibilities:
​
-
Reviewing and analyzing client sites for areas that can be improved and optimized
-
Preparing detailed strategy reports
-
Identifying powerful keywords to drive the most valuable traffic
-
Running PPC campaigns
-
Writing powerful calls-to-action to convert visitors
-
Filling websites and other content with effective keywords
-
Writing effective SEO content for blogs, websites and social media accounts
-
Developing link building strategies
-
Analyzing keywords and SEO techniques used by competitors
-
Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
-
Compiling and presenting SEO guidelines
-
In-depth usage of Google analytics and Google WebMaster tools to create reports, analyze, index them and report time to time.
-
Performing backlinking analysis and recommending new strategies.
-
Working with developers to create a more user-friendly website
Technical Skills:
​
-
Working knowledge of search engine optimization practices
-
Excellent verbal and written communication skill
-
Familiarization Google analytics
-
Experience with website optimization tools
-
Excel Skills
-
Grammar and communication skills
-
Editing skills
-
CMS usage
-
Image sourcing, creation, resizing and reduction
-
Content formatting and style
-
Grasp of audience psychology
-
A Solid Background in HTML
-
Illustration & Diagraming Skills
Soft Skills:
​
-
Strong organizational, time management, and analytical skills
-
Outstanding ability to think creatively, strategically , and identify and resolve problems
-
Ability to work within a team and independently
-
Drive, Motivation & Adaptability
-
Proficiency in written and verbal communication